Here is a part of my presentation in the “data analysis” seminar.

I always emphasis the significance of the right approach to a problem when you apply “data analysis” for solving it.

I found that many people struggled to find effective solutions based on the data especially when they started with analyzing the data without properly defining/formulating the problems and making hypothesis. Even if you find something from data, it might not be effective enough to solve the fundamental problem you have.

I call the necessary part in the problem-solving process as “ANALYSIS DESIGN”. My training programs all focus on the skill sets to design the analysis (i.e. problem-definition/formulation and hypothesis making) so that they can find a “right” solution.

This is something you should learn before learning the methodology of data analysis and/or difficult theory of statistics if you want to obtain the analytical skills to apply for business problem solving.

Also it is an important skill in the AI(Artificial Intelligence) era for many business persons as analysis itself can be already done by machines.

I have programs to train business persons and university students on this subject.

http://data-story.net/english/